SITE DATA COLLECTION
VALUE INVESTIGATION
I visited each store to investigate what unique items they each sold and what value they offer their community. Each store sold general snacks and essentials, but also had a curated selection of culturally significant items connected to their own culture or heritage. I also looked for items that had interesting labels, graphics, fonts and colours that could translate well to an art print.
FIRST COMPLETE ILLUSTRATION
Concept to finished product:
Investigating the value of corner stores - is it recognized by the communities they serve?
I put out a small survey to my friends and peers to gather some more data to confirm my investigation was going in the right direction:
And pulled some more information from articles and news items:
DIGGING INTO BRANDING
I tested out some sign painting style fonts and pulled examples of vintage coupons and signs.
Pulling together mood boards:
PROJECT SCOPE
What’s the right size for my output? What can I push myself to accomplish without sacrificing quality.
Somewhere between drawing one pub and all the pubs: